Media Kit
Media and partner organizations are welcome to use any of the provided media assets when promoting Being for Others Health and Wellness Foundation (BFO) on promotional or informational materials. Please only use the provided assets found on this page. Do not alter the forms of these logos. No digital effects are to be used on the brand marks or branding elements. For further information, please reach out to info@beingforothers.org.
Our full color logo features an eight-petaled flower symbolizing the eight counties we serve. At the center of the flower is a heart, representing our foundation and one of our seven core values, compassion. The leaves represent the other six core values. Accompanying the icon is our wordmark: “Being for Others Health & Wellness Foundation.”
Our Logo
Our full color logo should be the first choice when considering what logo to use in your promotional or informational materials:


When using the full color logo on a dark background, some elements of the logo might not be visible. An all-white variation of the logo can be requested by emailing info@beingforothers.org.
Our Colors
Our color palette is limited to three core colors. These colors are featured in the primary logo and are used across all collateral, from type to iconography, to floods of color. These color values should never be modified.
Purple: PANTONE 7649 C | HEX#: 8A1B67
Green: PANTONE 2279 C | HEX#: 5F7E2C
Yellow: PANTONE 7408 C | HEX#: F7BF0A
Our Typefaces
Wondar Quason is our header font and is most impactful at large sizes. If Wondar Quason isn’t available, please use Garamond as a substitute.
Calibri is our body copy font. It partners well with our headline font and is legible at any size. If Calibri isn’t available, please use Arial as a substitute.